Interact Direct Annouces 6-yr Canadian NCOA

21 Dec 2009

NEWS RELEASE


For Immediate Release

London, Ontario, Canada, Interact Direct Marketing, Inc. is pleased to announce the availability of its new 6-year National Change of Address (NCOA) mover update service. First orders for the new 6-year update are scheduled to process on January 15th, 2010.

"Interact Direct was the first Canada Post NCOA licensee in Canada and is also the first to announce release of the new 6-year NCOA database", according to Jeff Bisset, President of Interact Direct." Canada Post called on Interact Direct to help them test the 6-year version of the database early in the year. Since then, Interact Direct has been busy updating its processing systems to fully support the new service. The results from our testing were encouraging; especially when updating older lists or lists that haven't had the benefit of ongoing NCOA processing. Update rates increased to as high as 7 percent", says Bisset.

The 6-Year NCOA offering will replace the current 3-year database currently available at Interact Direct. And, although Canada Post is increasing its license fees for the database, Interact Direct plans to keep pricing the same. Interact Direct will distribute the service through its direct client relationships and its cleanlist.com self-service web site.

With hundreds of clients across North America, including many Fortune 500 firms, Interact Direct is Canada's leading provider of contact data quality and enhancement services. To learn more about Interact Direct, visit www.interactdirect.com and www.cleanlist.com

For More Information, Contact
Jeffrey B. Bisset, President
Interact Direct Marketing, Inc.
(519) 438-6245, Extension 180
Email: jbisset@interactdirect.com



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